The expressive beauty of wedding fashion is that whilst there are some formal, conventional styles to choose from, they can be readily ignored in favour of something that lets you express yourself and flatters your silhouette better.

There is perhaps no better example than this than a drop waist wedding dress, as seen in collections such as our Rue de Seine gowns.

A drop waist dress is simply one that rests lower than your natural waistline, instead sitting around the waist or hips to create a longer torso and a lean figure.

It does not cling to the body, making it a remarkably versatile look for a wide range of body types, creating a very flattering silhouette in the process, regardless of your proportions. Contrary to popular belief, you do not need to be tall with long legs to suit a drop waist dress.

A drop waist tends to have a smooth upper section, with or without the use of a corset or bodice, whilst below the drop waistline tends to consist of softer folds or pleats.

The key to making a drop waist dress work for you is perfectly positioning the drop itself, which can be helped through using a scalloped or shaped drop rather than a more basic line. It needs to land between the waist and the hip to work perfectly.

It also lends itself to customisation, adjustment and experimentation with textures and colours, which is part of the reason why there are so many different types of drop waist dress even within the more rigid fashion language of bridal gowns.

In fact, a secret to its success is that a drop waist gown looks great without making a bride feel conscious of their silhouette. With a million and one considerations during a wedding, it is a huge weight off your shoulders to know that your dress will keep you looking your best.